Change campaign names simultaneously in multiple Google Ads accounts
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Want to change a lot of campaign names in multiple Google Ads accounts across a MCC? This script can help you out! Just fill in the old and new campaign names in a Google Sheet and run the script. Read on to find out more.
If you want to change your Google Ads campaign names in bulk, the Google Ads Editor, unfortunately, cannot help out. The campaign name is used by the Google Ads Editor to identify campaigns and you can't upload a bulk edit without the campaign name. Furthermore, not everyone is using tooling (like Search Ads 360) which makes bulk editing of campaign names possible. Changing campaign names across multiple account is a request I've received a few times now, mainly because of the roll-out of naming conventions. So let's check how this script works!
Setting up this script is pretty straightforward. Just follow these steps and your up and running in no-time:
Make sure you don't use single quotes in your campaign names (e.g. A'dam). This script does edit Search, Shopping, Display and Video campaigns. However, other exotic campaign types like Discovery or Universal App campaigns are not yet supported by Google Ads scripts.
Scheduling: No need to schedule this script. Just run it once to change the campaign names.
// Bulk rename Campaign names (MCC)
//
// ABOUT THE SCRIPT
// Rename campaigns in Bulk on MCC level
//
// Created By: Martijn Kraan
// Brightstep.nl
//
// Created: 28-12-2019
// Last update: 28-12-2019
//
////////////////////////////////////////////////////////////////////
var config = {
// This is the part where you configure the script
SPREADSHEET_URL: 'https://docs.google.com/YOUR-SPREADSHEET-URL-HERE',
// The URL of the Google Sheet that contains your old and new campaign names
// Grab a copy of the template here: https://docs.google.com/spreadsheets/d/1uwjQBkyhdsGtLhMseShsOa7_lx1UoPq4V1sWGV5V53c/copy
ACCOUNT_IDS: [],
LABEL_NAME: '',
// Pick you preferred method of selecting accounts. Leave empty to process all the accounts in the MCC
// Fill in the account ID's or apply a label to the account(s) you want to check
// E.g. ACCOUNT_IDS: ['123-456-7891', '987-654-3211'] or leave empty by using []
// E.g. LABEL_NAME: 'script: Bulk Rename Campaigns' or leave empty by using ''
}
////////////////////////////////////////////////////////////////////
function main() {
var accountSelector;
if (config.ACCOUNT_IDS.length != 0) {
accountSelector = AdsManagerApp.accounts()
.withIds(config.ACCOUNT_IDS)
.orderBy('Name ASC')
.withLimit(50);
} else if (config.LABEL_NAME) {
accountSelector = AdsManagerApp.accounts()
.withCondition('LabelNames CONTAINS "' + config.LABEL_NAME + '"')
.orderBy('Name ASC')
.withLimit(50);
} else {
accountSelector = AdsManagerApp.accounts()
.orderBy('Name ASC')
.withLimit(50)
}
accountSelector.executeInParallel('renameCampaigns');
}
function renameCampaigns() {
var accountName = AdWordsApp.currentAccount().getName();
var sheet = SpreadsheetApp.openByUrl(config.SPREADSHEET_URL).getSheetByName(accountName)
if (sheet == null || sheet.isSheetHidden() == true) {
Logger.log('No sheet found for "' + accountName + '"')
} else {
var lastRow = sheet.getLastRow() - 1;
var values = sheet.getSheetValues(2, 1, lastRow, 2);
for (i = 0; i < values.length; i++) {
renameSearchCampaign(values[i][0], values[i][1])
renameShoppingCampaign(values[i][0], values[i][1])
renameVideoCampaign(values[i][0], values[i][1])
}
Logger.log('Renamed campaigns for "' + accountName + '"')
}
}
function renameSearchCampaign(oldName, newName) {
var campaignSelector = AdWordsApp
.campaigns()
.withCondition("Name = '" + oldName + "'")
.get();
while (campaignSelector.hasNext()) {
var campaign = campaignSelector.next();
campaign.setName(newName);
}
}
function renameShoppingCampaign(oldName, newName) {
var campaignSelector = AdWordsApp
.shoppingCampaigns()
.withCondition("Name = '" + oldName + "'")
.get();
while (campaignSelector.hasNext()) {
var campaign = campaignSelector.next();
campaign.setName(newName);
}
}
function renameVideoCampaign(oldName, newName) {
var campaignSelector = AdWordsApp
.videoCampaigns()
.withCondition("Name = '" + oldName + "'")
.get();
while (campaignSelector.hasNext()) {
var campaign = campaignSelector.next();
campaign.setName(newName);
}
}
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