Scripts

Below is a collection of PPC scripts that you can apply to Google Ads and Bing Ads. The collection is a combination of self-written PPC scripts and the best scripts you can find online.

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Name

Info

Difficulty

Tags

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Get notified whenever your Ad Grants accounts violates the Grants policy.

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Add search terms as a keyword when they perform well. An easy way to expand an account.

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Check for duplicate search terms across accounts and keep your matching straight!

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Receive a daily update of your account performance by email. This way, you can start your day immediately.

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Automatically exclude Exact match keywords in Modified Broad Match campaigns. Neatly via Negative Keyword Lists.

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*Updated for new ads experience*

Improve Display placement quality by automatically excluding words and including relevant domain extensions.

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Save time by automatically update your ads' final URL redirects.

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Automatically check for Keyword Match Type Issues

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Add all brands from the product feed to a list of exclusive words. These are automatically kept up to date.

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Exclude non-branded search terms in branded Shopping ad groups. This script works for one or more products per ad group and with multiple brands.

Grow your PPC accounts with Scripts

With these PPC scripts you ensure better reporting of your campaigns, you optimize your campaigns automatically and make your bid adjustments to use the budget more effectively.

The Experts
Tibbe van Asten Team Lead Performance Marketing
Nils Rooijmans Water Cooler Topics
Martijn Kraan Freelance PPC Specialist
Bas Baudoin Teamlead SEA @ Happy Leads
Jermaya Leijen Digital Marketing Strategist
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