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Use Google Ads Scripts for managing and building Google Shopping Campaigns. With these scripts it's easy to create and maintain a SPAG-stucture (Single Product AdGroup) for Google Shopping campaigns.
Your Microsoft Advertising accounts can also profit for automation with scripts.
Read more!This way, you have full controle and insights into the performance of your products. It also makes it easier to split branded and non-branded traffic and keep this split clean with Ads Scripts for Google Shopping.
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